Former NBA Exec named president of Drone Racing league

The Drone Racing league has hired Rachel Jacobson as president Camiseta SL Benfica to oversee worldwide partnerships as well as media rights deals. Jacobson, who becomes one of the only women presidents at a expert Camiseta Copa Mundial de Fútbol sports league, is the former senior vice president of worldwide partnerships for the NBA.

In addition, Jacobson will lead the league’s advertising as well as company advancement teams.

“Leaders across the sports as well as tech markets like as well as respect Rachel — she’s tenacious, tactical as well as laser focused on providing ROI for partners, as well as we’re thrilled for her to join the league,” stated DRL CEO as well as creator Nicholas Horbaczewski.

DRL has seen a recent uptick of almost 200 percent in typical viewership, 90 percent enhanced online Camiseta Southampton FC drone racing involvement as well as 60 percent fan growth across social media, according to the league. The drone action has been broadcast on NBC, Twitter as well as Weibo.

Jacobson previously helped 21 years at the NBA, where she closed almost $1 billion in partnership sales. many recently, she served as chief company advancement policeman at Landit, a customized profession pathing innovation aimed at enhancing the success as well as interaction of women as well as diverse groups in the workplace.

“I am extremely thrilled to join the Drone Racing league as president as well as look ahead to integrating new worldwide partners into the thrilling sport of expert drone racing,” she said. “Blending the digital with the real, DRL is understood as a real-life video game as well as takes whatever I like about conventional sports as well as intersects it with cutting edge technology, ingenious storytelling as well as esports competition to engage the next generation of fans.”

Share this:
Twitter
Facebook
Print
LinkedIn
Reddit
Email